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document.write( "      <a href=\"http://www.cocomment.com/comments/vikramrajan\" class=\"boxheading\" title=\"Show all comments of vikramrajan\">Vik's comments on other blogs:</a>" );
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document.write( "      <div class=\"entry\" style=\"overflow:hidden;\">" );
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document.write( "            ReadWriteWeb: " );
document.write( "            <a href=\"http://www.readwriteweb.com/archives/google_opensocial.php\" class=\"article\" title=\"External link to article\">Google OpenSocial: The Third Place</a>" );
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document.write( "                &raquo; " );
document.write( "                <span class=\"comment\"> ah, yet another attempt by Google to take over our web experience... social networking will become mainstream to the average web-user (not us).<br><br>Notice that Google OpenSocial can be abbreviated as Google OS!<br><br>~ Vikram<br>PersonalBrandMarketing.com" );
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document.write( "            TechCrunch: " );
document.write( "            <a href=\"http://www.techcrunch.com/2007/10/29/googles-response-to-facebook-maka-maka/\" class=\"article\" title=\"External link to article\">Google’s Response to Facebook: “Maka-Maka”</a>" );
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document.write( "                &raquo; " );
document.write( "                <span class=\"comment\"> i believe Google will make social networking more mainstream to the average web user, who is much older and much less sophisticated than the avg. facebook user.<br><br>i believe the web is the platform and google is wise to keep it that way...<br><br>social networking will creep into the average web user life, as google\'s platform is THE web for most... afterall, notice that Google OpenSocial can be abbreviated as Google OS?<br><br>~ Vikram<br>PersonalBrandMarketing.com" );
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document.write( "            [chrisbrogan.com]: " );
document.write( "            <a href=\"http://grasshopperfactory.com/cbc/use-social-media-for-your-needs/\" class=\"article\" title=\"External link to article\">Use Social Media for YOUR Needs : [chrisbrogan.com]</a>" );
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document.write( "                &raquo; " );
document.write( "                <span class=\"comment\"> great points... I started out thinking that I would do a lot more podcasting, but I actually enjoy text blogging... and actually &quot;force&quot; myself to include pictures, video, and audio on my podBlog.<br><br>It\'s also beneficial to post comments on other people\'s blogs:<br>a) inspires more insightful posts on your own blog<br>b) builds personal brand recognition<br>c) drives traffic to your own blog.<br><br>At least, I hope ;)<br>~ Vikram<br>PersonalBrandMarketing.com" );
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document.write( "      <div class=\"entry\" style=\"overflow:hidden;\">" );
document.write( "        <div class=\"title\">" );
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document.write( "            Blog Archive: " );
document.write( "            <a href=\"http://sladeroberson.com/blogging/?p=81\" class=\"article\" title=\"External link to article\">Spiritual Blogging</a>" );
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document.write( "              <div class=\"from-me\">" );
document.write( "                &raquo; " );
document.write( "                <span class=\"comment\"> great points... I\'ve found that by using Google.com/Alerts and commenting on other posts, I\'m able to be more insightful on my blog.<br><br>I tend to post 2 - 3 times on my blog every week... do just as much, if not more, in my relevant blogosphere.<br><br>thanks for the tips<br>~ Vikram<br>PersonalBrandMarketing.com" );
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document.write( "      <div class=\"entry\" style=\"overflow:hidden;\">" );
document.write( "        <div class=\"title\">" );
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document.write( "            Quick Sprout: " );
document.write( "            <a href=\"http://www.quicksprout.com/2007/09/11/whos-shadow-are-you-standing-in/\" class=\"article\" title=\"External link to article\">Who’s Shadow Are You Standing In?</a>" );
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document.write( "                &raquo; " );
document.write( "                <span class=\"comment\"> 6 yrs ago when I got started in the business world, I was pretty much known as &quot;Kris\' Son&quot; in our circles (obviously, Kris is my dad - he is also my business partner).<br><br>Well, he has an MBA in cost accounting and computer science. He also has a lot more gray hair than I do (unfortunately, I\'m catching up). His &quot;charisma base&quot; (as I call it) is much much Shaman to my Showman... that is, he relates to people in a very different way than I do.<br><br>But I have successfully leveraged his personal brand. Nowadays, I am more well-known around Long Island than my dad. He is the ghost in the machine that people are proud to meet... and I\'m sure he enjoys hearing the compliments given to him about me.<br><br>When he comes to the YMCA awards/fundraiser next week (where I\'m the stage MC), I\'m sure he will be introduced around the table as &quot;Viks\' Dad.&quot;<br><br>In more ways than one, it\'s cool to be in the shadow of greatness. We can leverage their personal brand -- so long as we live up to it.<br><br>~ Vikram<br>&lt;a href=&quot;http://www.personalbrandmarketing.com&quot;&gt;PersonalBrandMarketing.com" );
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